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The Ultimate Guide to Ethical and Sustainable Menswear

1 day ago 6

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Our editors curate highly rated brands that are first assessed by our rigorous ratings system. Buying through our links may earn us a commission—supporting the work we do. Learn more.

Are you a guy or someone who wears menswear and cares about people, animals, and our planet? Then this list is for you. We’ve explored some of our highest rated men’s clothing brands and carefully compiled the ultimate guide to more ethical menswear.

More sustainable menswear

Thought there were only a few responsible brands out there for you? Think again. While the responsible fashion market is certainly dominated by womenswear brands, there are a whole host of brands creating better menswear around the world.

These brands offer clothes for every occasion with lots of different styles, including more sustainable casual clothes, formal and business suits, organic basics, underwear, as well as sportswear, activewear, and outerwear. In short, you’re sure to find what you need.

You can even check the Good On You directory for more details on what each of these brands selling menswear is doing for people, the planet, and animals to deserve their high ethical rating. With that, happy browsing.

A note on degendering fashion

While this article may be addressing keywords on menswear, here’s the simple truth: clothes don’t have any gender. It sometimes seems silly how the industry ascribes gender to inanimate garments like t-shirts and socks. We believe people of all genders should be able to express themselves however they want, regardless of the binary marketing. So when you use our directory to search for brands, we automatically deliver search results without any consideration to gender. If you still want to find products labelled as menswear or womenswear, you can use our filters.

More sustainable menswear brands from USA + Canada

Outerknown

Founded by surf champion Kelly Slater, Outerknown is a more responsible brand that aims to blend style and function with the protection of natural resources. The brand is Bluesign certified and has partnered with the Fair Labour Association.

Find the range in sizes XS-2XL.

See the rating.

Shop Outerknown.

ALTER X Company

Alter x organic tee label

US brand ALTER X Company crafts apparel that finds its true meaning and potential when a person of purpose decides to be the change they want to see in the world. Each purchase donates 20% to a cause of your choice at checkout.

Find the range in sizes XS-2XL.

See the rating.

Shop ALTER X Company.

Harvest & Mill

Harvest & Mill sustainable socks pack in ivory

Harvest & Mill pieces are grown, milled, and sewn exclusively in the US, supporting American organic cotton farmers and local sewing communities. The brand makes basics for everyone, always ensuring they are not dyed or bleached, greatly reducing the use of water, energy, and dye materials. Even better, by cultivating different varieties of cotton, the brand is able to bolster biodiversity, which is essential for ensuring healthy ecosystems and keeping our planet resilient in the face of climate change.

Shop the range in sizes S-XL.

See the rating.

Shop Harvest & Mill.

KENT

KENT is a US-based brand that creates timeless organic underwear, ensuring a quality fit and feel no matter what. It produces the first verified compostable underwear, made from organic cotton and designed to return to nature in 90 days when composted or planted, feeding the soil and growing new plants (or future pants).

Find most pants in sizes XS-3XL.

See the rating.

Shop KENT.

unspun

image looking up at four people dressed in Unspun

unspun is an American brand, fostering a denim world that reduces global carbon emissions by 1% through a zero-inventory and anti-waste process.

Its product sizing is totally customisable to ensure you always find the perfect fit.

See the rating.

Shop unspun.

Wuxly Movement

Two people outside wearing a mint green and a bright orange technical raincoat ethically made by Wuxly Movement.

Wuxly Movement is a Canadian outerwear brand combining tech-based and recycled materials for elite performance. Drawing on Canada’s heritage in quality manufacturing, the founder saw an opportunity to innovate using more responsible materials—all while peacefully leaving animals out of the equation.

Find the range in 2XS-3XL.

See the rating.

Shop Wuxly Movement.

FM 669

people embraced in tops by FM 669.

FM 669 is a US brand that offers apparel made from homegrown cotton, including t-shirts, tank tops, and long-sleeve shirts. It proudly sources its GOTS-certified cotton from a collective of farms in Texas using regenerative practices, and uses lower-impact dyes in its limited production runs. Its designs are effortlessly wearable, with its laid-back, casual aesthetic in gender-neutral pieces.

Offered in sizes XS-L.

See the rating.

Shop FM 669.

Q for Quinn

Q for Quinn offers more sustainable, non-toxic, and eczema-friendly clothing for all ages. Its essentials are made using organic, more responsibly sourced materials.

See the rating.

Shop Q for Quinn.

Kampos

People on a boat wearing swimwear by Kampos.

Kampos is a luxurious Italian brand that believes in creating a world with integrity and conscience now and for future generations. The brand aims to raise awareness of over-fishing and marine pollution and offers consumers unique pieces that are made of recycled plastic bottles, fishing nets, and other lower-impact organic fabrics.

Find most products in sizes XS-2XL.

See the rating.

Shop Kampos.

ARTICLE22

Every piece of ARTICLE22 jewellery is locally handcrafted in Laos using recycled materials from Vietnam War bombs, plane parts, military hardware, and other aluminium scraps. The brand embodies the innovation that the fashion industry needs more of—using recycled materials to produce beautiful globally marketable products, while equipping local artisans with new skill sets and providing them with a sustainable source of income. ARTICLE22 gives back to clear more unexploded bombs in Laos, supports traditional artisans, and donates a proportion of profit to community development for workers.

The range is available in sizes S-XL.

See the rating.

Shop ARTICLE22.

Toad&Co

Toad&Co is a US brand working in a more socially and environmentally minded way. Its women’s and menswear is equally suited for the rigours of the trail or the tavern.

Most items are available in sizes XS-2XL.

See the rating.

Shop Toad&Co.

ettitude

man wearing dark blue lyocell pyjamas set

Sleepwear and bedding made with innovative CleanBamboo™ fabric, engineered for comfort. This Australian brand reuses offcuts to minimise textile waste, and reduces its water use by using a closed-loop system in its supply chain.

Find most clothing in S-XL.

See the rating.

Shop ettitude.

tentree

Man in tentree ethical men's sweater

Canadian brand tentree plants ten trees for every item purchased to help regenerate ecosystems and provide planting jobs in communities around the world, and has already planted over 65 million trees. All tentree’s products are created with an Earth-first approach, meaning they’re made in fair, safe working conditions, and constructed using lower-impact and recycled materials.

tentree’s clothes are typically available from XS-XL.

See the rating.

Shop tentree.

Conscious Step

Pair of white and black socks hanging on a line by Conscious Step.

Conscious Step creates premium fair trade, organic vegan socks and clothes which support great charities. The US brand is committed to lasting social and environmental change and every step it takes in its production process supports farms and factories with fair wages, safe facilities, and lower-impact materials.

The socks come in S-L sizes, and the clothes in 2XS-2XL.

See the rating.

Shop Conscious Step.

8000Kicks

People standing in a forest wearing hemp trainers by 8000Kicks.

8000Kicks is a US-based brand specialising in footwear crafted from industrial hemp. Sparked by a unique vision to create the world’s first waterproof hemp shoe and empower customers with sustainable lifestyle choices, it works closely with dedicated producers, and extends its commitment to sustainability by supporting tree-planting initiatives.

Sizes range from US 6-14.

See the rating.

Shop 8000Kicks.

Shop 8000kicks @ Shop Like You Give a Damn.

WAMA

Man in WAMA sustainable men's underwear

WAMA is pioneering the hemp clothing industry with premium hemp underwear. It uses a high proportion of more responsible materials including organic cotton and hemp, and is a PETA approved vegan company.

Find the range in inclusive sizes XS-4XL.

See the rating.

Shop WAMA.

Kotn

two models in Kotn clothing

Certified B Corp Kotn is based in Canada and works with local NGOs on the ground at the Nile Delta to provide every child in their farming communities with quality education, and to help close the gap of low literacy rates amongst communities. With every purchase, not only will you get a beautifully made garment, but you’ll also help fund school infrastructure, materials, and salaries for teachers.

Find Kotn in sizes XS-2XL.

See the rating.

Shop Kotn.

Patagonia

Man in Patagonia jacket

Patagonia is a brand that truly lives and breathes the great outdoors. It makes clothing for trail running, climbing, mountain biking, surfing, skiing, and snowboarding. Patagonia has “Good” labour practices, and uses recycled, rather than virgin, polyester. It has also committed to reducing its energy use and emissions.

The brand stocks sizes 2XS-3XL.

See the rating.

Shop Patagonia second hand @ Retykle.

Shop Patagonia.

Happy Earth

Man in ethical t-shirt by Happy Earth

Happy Earth Apparel is a US organic clothing brand that is inspired by nature and dedicated to preserving it. Through its partnerships with non-profits and Happy Earth ambassadors, it’s planting trees, fighting climate change, and cleaning up trash.

Find most items in sizes XS-3XL.

See the rating.

Shop Happy Earth.

FUTURA Jewelry

FUTURA Jewelry is a New York based responsible jewellery brand. Each piece of FUTURA Jewelry is handcrafted with mercury-free 18kt Certified Fairmined Ecological gold. The brand’s gold comes from the three certified Fairmined mines in the world that mine for gold without the use of toxic chemicals including mercury and cyanide.

See the rating.

Shop FUTURA Jewelry.

Better menswear brands from Australia + New Zealand

Outland Denim

man in ethical denim coat and jeans from outland denim

Outland Denim makes premium denim jeans and clothes, and offers employment opportunities for women rescued from human trafficking in Cambodia. This Australian brand was founded as an avenue for the training and employment of women who have experienced sex trafficking.

Find most of the brand’s range in US sizes 22-34.

See the rating.

Shop Outland Denim.

The ANJELMS Project

The ANJELMS Project is an Australian clothing brand on a mission to help improve the lives of its makers. It celebrates traditional techniques, creating clothes that are naturally dyed and hand-loomed in India using more sustainable practices and limiting production to minimise waste.

Find most garments in XS-2XL.

See the rating.

Shop the ANJELMS Project.

Citizen Wolf

Citizen Wolf uses revolutionary technology to give you high quality custom-fit t-shirts that it guarantees will be the best you’ve ever worn. After capturing your customisations, the brand handmakes each tee in Sydney using certified lower-impact fabrics like cotton, hemp, and Merino wool milled in Melbourne.

See the rating.

Shop Citizen Wolf.

Afends

Someone on roof wearing clothes by Afends.

Born in Byron Bay, Australia, Afends is a more responsible brand leading the way in hemp fashion. Drawing inspiration from the environment, streetwear, and surf culture, Afends’ mission is to create more sustainable clothing through innovation, action, and positive change. As true hemp advocates, it purchased 100 acres of farmland called Sleepy Hollow to grow its own hemp crops and ignite the hemp revolution.

Find most of the range in sizes XS-XL.

See the rating.

Shop Afends.

Goodnap

Goodnap makes linen and organic cotton restwear, handcrafted by survivors rebuilding their lives through dignified work in Cambodia.

See the rating.

Shop Goodnap.

Boody

group of people wearing boody basics and underwear

Founded in Australia by two best friends, Boody is a clothing brand with comfort, style, and health at its core. It creates comfortable, thoughtfully-made everyday essentials made from organically grown bamboo. It reduces waste through lower-waste cutting techniques and using a closed-loop system in its supply chain, supporting the green and ethical movement.

Find the range in sizes XS-4XL.

See the rating.

Shop Boody.

Sorella Organics

man wearing organic pyjamas by Sorella Organics

Australian brand Sorella’s certified organic sleepwear range includes tops, pants, wraps, nighties, as well as maternity wear. The label’s founder Anna McGregor has a background in international human rights work. This is obvious with her use of Fairtrade certified cotton, and it ensures strict social standards are met in production and trading. Best of all, purchasing the clothing won’t make you cry over your bank balance.

Find the range in sizes S-XL.

See the rating.

Shop Sorella Organics.

CASAGiN

man running wearing black eco-friendly activewear by CasaGIN

Italian brand CASAGiN designs apparel for those looking to foster a more sustainable and conscious lifestyle in their closet and beyond.

Find most items in sizes XS-2XL.

See the rating.

Shop CASAGiN.

ISTO.

black man wearing green sustainable unisex work jacket by ISTO

Offers

black man wearing green polo ethically made by ISTO

ISTO. – Men’s Polos and T-Shirts

100% cotton polos and t-shirts perfect for all occasions. Designed to keep you cool, dry, and comfortable. 10% off men’s polos and t-shirts when you subscribe to ISTO.’s emails. (Ends: 25 AUG)

Shop now

man of colour wearing green sustainable shorts made by ISTO

Portuguese brand ISTO.’s mandate is simple: create clothes to transcend the seasons and work as staple items in your wardrobe all year round. It has one single collection and pursues quality over quantity to try and make its items permanently available. It uses organic materials and is transparent in showing you the true cost of your clothes when you go to purchase a piece for your wardrobe.

The range is available in XS-XL.

See the rating.

Shop ISTO..

Artknit Studios

Outfits from Artknit

Artknit Studios creates timeless knitwear in 100% lower-impact materials, made responsibly by Italian makers. Its partners are committed to anti-waste practices using only certified and locally-sourced fibres, true to the brand’s motto of “buy less, buy better”.

Find items offered in sizes XS-XXL.

See the rating.

Shop Artknit Studios.

REER3

two images of people in sweatshirt and jogger by REER3

Founded by a Brazilian-born fashion designer and artist based in Germany, REER3 stands for slow fashion streetwear in a reduced design, produced more sustainably. It uses lower-impact dyes and materials such as organically grown, GOTS certified cotton and recycled polyester, and it’s 100% vegan.

Find the range in XS-2XL.

See the rating.

Shop REER3.

ASKET

People wearing tops, sweaters, jackets, bottoms and accessories by Asket.

Asket makes beautiful mens outfits from socks, chinos, t-shirts, belts through to sweatshirts and beanies. Each piece is compatible with the next, making it easy to create a capsule wardrobe, or as Asket would call it, a permanent wardrobe. The brand is on a mission to slow down fashion, encouraging consumers to reduce their impact and ensuring fair labour conditions.

Find the range in sizes XS-XL.

See the rating.

Shop Asket.

Colorful Standard

Colorful Standard is a Danish clothing brand that makes organic fashion essentials for men and women. The brand doesn’t care much for seasons or trends, instead, it creates timeless and long-lasting products to avoid the downward spiral that is over-consumption.

Find most items in sizes XS-2XL.

See the rating.

Shop Colorful Standard.

Opera Campi

People wearing clothes by Opera Campi.

Founded in 2017, Italian brand Opera Campi creates premium quality garments from locally-sourced raw materials. By using a balanced approach to sustainability, the brand makes conscious choices throughout its supply chain and donates 4% of its profits to social causes.

The brand is inclusively sized from 3XS-3XL.

See the rating.

Shop Opera Campi.

Jyoti – Fair Works

Jyoti – Fair Works is based in Germany and makes GOTS certified cotton products. It provides employment for people from marginalised or disadvantaged groups in India.

Sizes available are S-XL.

See the rating.

Shop Jyoti.

G-Star RAW

person in a city wearing g star raw denim

Amsterdam-founded G-Star RAW specialises in raw denim. “With innovation, sustainability and creativity at our core, we aim to bring pioneering styles and challenge industry standards, while constantly trying to improve our impact on people and planet,” the brand says.

See the rating.

Shop G-Star RAW.

NIKIN

People wearing clothing from more responsible brand Nikin.

If you’re the kind of person who likes to wear their morals, look no further than Swiss brand NIKIN. Not only is a tree planted every time you purchase a NIKIN product, you also get to show your tree pride.

Products are available in sizes XS-2XL.

See the rating.

Shop NIKIN.

CARPASUS

Someone in dark blue collared shirt by Carpasus.

CARPASUS is a Swiss menswear brand that makes fine shirts, ties, socks, and pocket squares. CARPASUS uses GOTS certified cotton and manufactures locally to reduce its carbon footprint. It also traces its supply chain and ensures workers are paid a living wage.

Find most products in EU sizes 36-46.

See the rating.

Shop CARPASUS.

Flamingos’ Life

Someone putting on sneakers by Flamingo's Life.

Flamingos’ Life creates sneakers that are free from animal-derived materials for everyone. The brand uses lower-impact and PETA approved vegan materials, including upcycled materials.

Find the range in sizes 36-46.

See the rating.

Shop Flamingos’ Life.

Bluebuck

Someone in underwear by more responsible French brand, Bluebuck.

Bluebuck is a French menswear label with a playful, adventurous spirit born out of a love of nature, specialising in technical menswear basics and swimwear designed to last. The brand produces locally to minimise the brand’s impacts and uses better materials like GOTS certified cotton and recycled marine plastic.

Find most items in sizes XS-2XL.

See the rating.

Shop Bluebuck.

Organication

Organication is a German brand that uses more sustainable fabrics such as organic cotton, TENCEL™ Lyocell, and other environmentally friendly fibers.

More ethical menswear from the UK

Brothers We Stand

Someone wearing a printed jumper by more sustainable brand Brothers We Stand.

Responsible men’s clothing, selected with style in the UK. With the vision to support you to build a wardrobe of stylish and more sustainably-made menswear that is 100% vegan, Brothers We Stand is the go-to online store for anyone in the market for better menswear.

Sizes available are S-XL.

See the rating.

Shop Brothers We Stand.

Neem

Hailing from the UK, Neem makes men’s clothing with a focus on ensuring a transparent supply chain and safeguarding our environment.

Find most items in sizes S-2XL.

See the rating.

Shop Neem.

WAWWA

UK brand WAWWA aims to make clothing that puts the Earth and its inhabitants first by creating organic, fair trade, and vegan-friendly clothing with a positive social impact. It uses lower-impact materials including recycled materials, lower-impact non-toxic dyes, and reuses its offcuts to minimise textile waste.

Find the range in sizes XS-2XL.

See the rating.

Shop WAWWA.

Yes Friends

Yes Friends is a UK-based fashion brand that creates more affordable clothing for everyone. Yes Friends’ first product, classic cut t-shirts, cost less than £4 to make and the brand only charges £7.99. Using large scale production and direct to consumer margins means Yes Friends can charge you an affordable price for its more responsible clothing.

Find the range inclusively sized in 2XS-4XL.

See the rating.

Shop Yes Friends.

THTC

THTC is a leader in organic hemp t-shirts, hoodies, socks, caps and other streetwear. It also produced white label ranges for charities, NGOs, and others.

See the rating.

Shop THTC.

Komodo

UK brand Komodo puts people and the planet first with its lower-impact range of menswear and womenswear. The label uses some more responsible materials including GOTS-certified cotton and hemp, and ensures that most of its suppliers pay a living wage to their workers.

Find most of the range in UK sizes 8-16.

See the rating.

Shop Komodo.

Shop Komodo @ Lovebrook & Green.

Ōshadi

Models wearing clothes made by Oshadi

Ōshadi (pronounced aw-sha-dhi) takes its name from Sanskrit and translates to the “essence of nature” or “healing plant”. The Indian brand focuses on local sourcing, sewing, dyeing and production with the aim to build a new fashion model for the region that puts people and the planet first.

Its clothes are available in sizes XS-XXL

See the rating.

Shop Ōshadi.

No Nasties

Man in No Nasties sustainable men's shirt

Another leader when it comes to responsible fashion, No Nasties makes simple and stylish clothing from Fairtrade organic cotton in India where it is actively working to grow the ethical consumer market.

Find styles in sizes 2XS-3XL.

See the rating.

Shop No Nasties.

Dorsu

Man in Dorsu ethical t-shirt

Based in Cambodia, Dorsu creates everyday basics and key signature favourites that form the core of any conscious wardrobe.

You can find the full range in XS-XL.

See the rating.

Shop Dorsu.

Loop Swim

man wearing navy blue recycled PET plastic rashguard by Loop Swim

Offers

Loop Swim – Site-wide

UPF50+ sun protective swimwear for women, men, and kids. 20% off with code SUMMERLOVE (Ends: 16 JUN)

Checkout code: SUMMERLOVE

Shop now

Founded by two women from the US and India and headquartered in Shanghai, Loop Swim is a brand on a mission to close the loop on waste and promote circular design. It transforms post-consumer plastic bottles into phenomenal REPREVE UP50+ sun protective swimwear for men, women, and kids. Its trendless, high-quality designs are developed to retain shape and colour swim after swim.

Find most items in sizes XS-XL.

See the rating.

Shop Loop Swim.

Editor's note

Feature image via Kotn, all other images via brands mentioned. Good On You publishes the world’s most comprehensive ratings of fashion and beauty brands’ impact on people, the planet and animals. Use our directory to search thousands of rated brands.

We updated this article on 2 June 2026. Our editors frequently make updates to articles to ensure they’re up to date. We refreshed our selection of brands.

Ethical brand ratings. There’s an app for that.

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